Four Cruelty Free Brands That You Can Trust

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When was the last time that you bought make-up and checked that the brand was cruelty-free?  When buying groceries most of the time it is easy to determine what is suitable for vegetarians and what isn’t however it is much harder to get this information about beauty products. Certain brands widely advertise that they are cruelty-free and do not test on animals, but others do not.

Brands that are widely known for their cruelty free products include Lush and The Body Shop.  These brands market themselves as being ethical in their approach to beauty products so people know what they are buying.  The problem is that other than these brands how do you know if your make up was tested on animals?

Big name beauty brands are not required to advise if they test on animals or not which makes it much harder for people like us to determine if the are ethical or not. In the UK, animal testing by cosmetics companies has been illegal since 1998 but with global corporations creating their products outside the UK it is difficult to know for sure about any product – just look at the situation with SLG whom create the Zoella Beauty products. They are usually sold in Superdrug stores however when you look on their website there is an office in China where they are required to test on animals. I have put together four brands that you should definitely take a look at buying from this Christmas so that you can avoid those who test on animals.

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Soap & Glory is a company that is very adamant about cosmetics being cruelty-free.  None of their products are tested on animals and they fund an organization called ‘FRAME’ or the Fund for the Replacement of Animals in Medical Experiments.  They have even created a list on their FAQs which has listed all their products which are suitable for vegetarians. It includes products such as their oh-so-famous Hand Food, Righteous Butter and Supercat Eyeliner.

Barry M is my go-to budget friendly cosmetics brand that has never tested on animals and a lot of their products are vegan. They are well known for their humongous nail varnish collection however it’s worth having a look at their other makeup too because it’s just as good. My favourites have to be That’s How I Roll Mascara, Afterglow Light Bronzer and their Matte Me Up Lip Crayons.

GOSH is another cruelty free cosmetics brand that doesn’t test on animals. Similar to Barry M most of their products are vegan too and you can easily pick them up in Superdrug stores across the UK. I don’t hear them being talked about as much as other brands from the drugstore however their X-Ceptional Foundation is a god send if you’re wanting something that is full coverage. I have recently tried their lipstick too and the lasting power is amazing. They are so creamy and moisturising. My favourite at the moment is this lovely dark red toned lipstick called Raisin.

The Body Shop is one of the biggest well-known brands that does not test on animals although owned by L’oreal. They have a lovely range of makeup, skincare, and products that men would love too. If your an O2 customer than you are able to pick up many deals with money off coupons or you can use websites such as WOWFreeStuff to claim a free mascara. Other favourite products of mine include their Camomile Cleansing Butter, Seaweed Oil Balancing Toner and Vitamin E Night Cream.

What are your go-to cruelty free brands? Let me know if any of these are your favourites in the comments.

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  • The Body Shop is definitely my go-to for skincare and bath products. I love Soap & Glory too, but haven’t really checked out their makeup yet – definitely need to get my hands on the Supercat eyeliner!
    – Emily from http://www.emilyunderworld.co.uk

    • I love the Supercat eyeliner, I’ve heard good things about their blushers and Kickass concealer too :) xx

  • I love all of these brands, they’re a godsend when you need to grab something that’s easily available! I’ve been hoping to find a high street foundation so I’m off to check out the X-Ceptional Wear one from Gosh – they normally have quite a good shade range so I’ve got my fingers crossed I’ll find something pale! xx

    Toasty

    • Let me know how you get on! It might be worth having a look at their BB cream too :) xx

      • I will do! Ooh that’s a good idea, I’ll have a nose :) xx

  • Marina Conradsen

    I’m so in love with the Body Shop – all their products are so incredible delicious and you really get a lot from your money! However, I think it’s so sad they’re owned by Loreal, but I also think it’s important to show the big parent companies what we do support the cruelty free brands more than we support the ones that are not.