An Introduction To Binky London

Binky London is a brand that I have never heard across the blogging community. It is owned by Binky Felstead who was on Made in Chelsea. I saw her products in my weekly shop around the Co-op for £2 each so I thought I would pick up a couple of products to see how I get on with them.

Of course, I did email Binky London to check their cruelty free status beforehand and this is what they said: Binky London is a brand owned by Pascalle Ltd, which is part of Deeset Ltd, a privately owned company in the UK. I then asked them whether they test on animals at any point during products, whether the ingredients is tested on animals by suppliers, if any third part test on animals on their behalf or whether they test on animals when required by law and they stated No to every question. As far as I am aware, this technically means that they are cruelty free friendly.

Firstly, I picked up Desire, a gorgeous, nude-shaded lipstick which is perfect for this time of year. It’s quite pigmented especially for only £2! Like all of her lipsticks, the formulation is enriched with Vitamin E so it is extremely moisturising on the lips. It’s quickly become one of my go-to lipsticks.

I also picked up one of her nail polishes in the shade Pink Crystal. It is a lovely sparkly shade which would be gorgeous for any parties that you will more than likely be attending over the festive season. The polish lasts for days on the nails, I worn mine for a solid two weeks before removing and there was hardly any chipping. I did apply two layers however you could probably get away with just the one if you didn’t want to make too much of an impact.

Finally I picked up the Volume Mascara from her range. At first, I was shocked at how big the mascara wand is however I’ve grown to love it. It is taking me back to my teenage makeup days when I fell in love with Rimmel’s mascaras however this is a cruelty free choice. It implies that it gives a thickening effect to your lashes and honestly I couldn’t agree more. For the price, I feel as though its worth looking into if you are on the market for a mascara to give your lashes volume. It’s not too clumpy on the lashes either which is something that I always look out for too.

Have you tried any of Binky London’s Makeup? Do you agree with the cruelty free status?

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  • Caroline Henson

    I didn’t realise Binky had her own makeup range. I like the look of the pink nail polish, you can never go wrong with a bit of glitter! xx

    • I didn’t until I went into the Co-Op, it’s such good quality! :) xx

  • These sound really good for the price! I’ve never heard of this make and I’ve never heard of someone called Binky either! Maybe I’ve been living under a rock…
    Much love, Caitylis x x

    • Don’t worry you weren’t the only one! I highly recommend having a look :) xx

  • Rosie Ireland

    This brand looks really lovely from your photos! And the prices seem really reasonable. Blogging has helped me find so many companies like this!

    • Likewise Rosie, blogging enables me to keep my eyes open for new brands :) xx

  • Sarah Sullivan

    i love cheap brands of makeup, the ones you didnt know existed! the nail polish looks beautiful

    • The nail polish is so good! :) xx

  • I haven’t heard of this brand but that lipstick looks lovely! X

    • It’s definitely worth having a bit of a look :) xx

  • I haven’t heard of this brand before, but the lipstick looks gorgeous!

  • Jade Wilson

    The colours that you have shown are calling to me! I know what else to ask Father Chrietmas for.

    Jade xx

  • Victoria Rowe (The Real Blonde

    I LOVE cruelty free things, but they are so, so $$$ (or they can be). I’m slowly swapping all my stuff over to vegan/cruelty free products as they run out, and I’ve found that to be the best solution for me. That lipstick though. Wow. That’s the kind of Christmas shade I want! I’ve never heard of the brand before, but they sound lovely!

  • Alice Fairweather

    Oh I’ve never tried this brand before! It sounds amazing and I love these shades, colours and branding! Thanks for sharing hun x

  • Lady Writes

    I’ve never heard of this brand before but that lipstick shade is gorgeous x

  • These would all make lovely stocking fillers. x

  • Kelly-Anne Combes

    That lip colour looks gorgeous and perfect for this time of year. I’ll have to keep an eye out for Billy when I’m at the beauty counter.

  • I’ve nevwr heard of the brand either! Tbh I’m not too familiar with Made in Chelsea either! Love the colour of the lipstick though, I’ll deffo keep my eye out for it!