Launched by Lucy and Chris in 2017, Lucy & Yak is an ethical and sustainable clothing brand that started by selling dungarees made from organic cotton or recycled materials and has now expanded into much more than that over the past two years. You can read more about how they started here but to give you a brief overview; Lucy and Chris visited many small businesses to work with in China, Thailand and India who had the same ethical values. They wanted to find a tailor where the staff are treated fairly and paid well for the work that they do. Once they found the right business, an overseen tailor based in North India called Ismail, they made 30 pairs of dungarees and uploaded them to Depop. They sold out within hours and so the Lucy & Yak story began. Nowadays they have boilersuits, socks, t-shirts and obviously, dungarees.
One of the reasons why I have fell in love with Lucy & Yak so quickly is because they are so open about where their products are made. Early this year, they relocated to a new factory with improved working conditions and their staff are paid four times higher than the state minimum wage. As much as I love keeping up-to-date with other trends that are around in the high street stores, it is nice to see little brands like this crop up out of nowhere and beginning a more environmentally friendly journey.
I decided to use Lucy & Yak for a module whilst at University. As part of my market research (okay, I just wanted to treat myself) I bought a pair of dungarees and a boilersuit. They came in 100% biodegradable bags and send them in handmade material bags so you can reuse them for just about anything. It’s all about trying to limit the amount of plastic from the production. Don’t get me wrong buying online makes me so nervous especially because I class myself as a plus size person and sizes vary so much between high street stores however there is nothing to be nervous about. I ordered my usual size in both and they fit perfectly.
I’m not the only one who enjoys wearing Lucy & Yak either…
“Not only are Lucy and Yak an independent company based ini the North of England, but they are the epitome of self expression. As somebody who stops predominantly from sustainable and ethical brands, it’s refreshing to find a company that’s full of creativity, personality and create fun and colourful clothing in an ethical way. The team behind the brand are always so welcoming and friendly and the community of Yakkers is wonderful and friendly. Wearing my dungas make me feel like I’m part of a funky family!” – Alice Christina
As a fashion student who enjoys trend forecasting and finding out what is on trend, it can sometimes be difficult to remember the ethical values but since shopping with Lucy & Yak I have tried to think more ethically about what I am buying. If I am not going to be able to wear one piece of clothing for seven days a week with different things then I probably won’t buy it. From having that kind of mindset, not only have I saved a lot of money but I have started to shop my current wardrobe more. I have been exploring my personal style and what I enjoy wearing as well as mixing things up a little bit.
Have you ever shopped at Lucy & Yak? What’s on your wishlist?
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